Your favorite boutique nestled in the heart of Durango, Colorado
Upcoming Events:
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Spring Fundraiser Fashion Show
April 24th
Get ready for an unforgettable evening as lively and iAM Music team up for our Spring Fundraiser Fashion Show — a celebration of fresh fashion, live music, and community impact. We’re showcasing our favorite new-season looks on the runway while raising support for iAM Music’s incredible mission to empower young musicians in Durango.
Expect vibrant spring outfits, local models you know and love, and the energy-filled sounds of iAM Music bringing the whole night to life. It’s fashion, art, and heart—wrapped into one inspiring event.
Join us, show your support, and step into spring with purpose. 🌷✨
Introducing the March Lively Lady: Selena Recker!
March is here, and we’re stepping into the season with bold color, soft florals, and playful layers. From vibrant monochrome moments to romantic spring dresses and effortless everyday looks, this month’s blog is all about fresh energy and confident style. Plus — don’t miss our featured Lively Lady, Selena.
Lively Fall/Winter Hours:
Monday - Thursday: 10 am - 6 pm
Friday - Saturday: 10 am - 6 pm
Sunday: 11 am - 5 pm
Make an appointment with our Hat Bar Specialist, Alex, so she can work her magic on your favorite hat! She offers styling with ribbon, playing cards, feather, matchbooks and hat branding with a design of your choice!
More than a boutique.
Lively is more than a boutique — it is a place where people come to connect with one another, and our store provides a fun and supportive environment to unwind.
With events such as Free Yoga Fridays at the store, live music, Sip & Shops, and the yearly fashion show, Lively strives to foster a connection both within and outside the community.
We are here to help you find the best you!
Join our Newsletter!
We would love to have you as part of the Lively Family! Sign up to receive emails about special promotions, the Lively Lookout, and much more.
