Johnna.

| STORE OWNER |

Hometown: Abqaiq; Saudi Arabia; Las Vegas, NV

Favorite brand at Lively: Of course, all of them! She enjoys meeting local artists and designers from all over the world to represent Lively.

Favorite place in Durango: The hiking trail behind her house. Johnna feels so blessed to be close to nature in Durango.

More about Johnna: Johnna grew up overseas in an international community igniting her love for people from all walks of life. She discovered her passion for fashion at an early age, playing “Store “as a young girl and later dreaming of working in the fashion industry. She studied marketing in college and merged her passion for fashion with marketing and sales beginning a career in retail and moving into roles of sales representative and buyer in Chicago, Amsterdam, and Las Vegas. She also merged her heritage and career experiences, collaborating with local designers in the Philippines to start an import handbag business. She now lives in Durango with her husband, Brett (a Durango native), and their sons, enjoying an active mountain lifestyle! Johnna continues to pursue her childhood dream as the owner of Lively boutique and feels blessed to have raised her three boys in Durango, Colorado where she calls home!

Misty.

| STORE MANAGER |

Hometown: Fort Worth, TX

Favorite brand at Lively: Z Supply

Misty chose Z Supply because it’s a great quality at a good price and the styles are great on all body types.

Favorite place in Durango: Pop Sushi

More about Misty: Misty moved to Durango in 2013. She is married and has two kids. She has worked at Lively for 9 years and absolutely loves her job. Lively holds a special place in her heart and her favorite thing is seeing smiling faces walk through the door. Misty spends her free time with family and friends as well as volunteering. She also enjoys camping, paddle boarding, gardening, and of course shopping.

Nikkolette.

| ONLINE MARKETING COORDINATOR |

Hometown: Stuart, FL

Favorite brand: PISTOLA Denim 

Nikkolette chose PISTOLA because it is always so hard to find jeans as a woman, and PISTOLA’s fit and washes are *chef’s kiss*!

Favorite place in Durango: Her 10 acre property in Hesperus. Nikkolette loves being home hanging with her animals and staring at the beautiful La Plata Mountains in her backyard.

More about Nikkolette: Nikkolette graduated with a degree in criminology and a degree in psychology from Florida State University. She moved to Durango in 2021 in search of a new adventure with her husband, Wes. In her free time, she enjoys hiking, paddleboarding, shopping, traveling, and hanging out on her farm with her dogs, cats, chickens, ducks and rabbit! During the winter, you can find Nikkolette shredding the gnar on the ski slopes! As of lately, Nikkolette splits her time between her property in Durango and her home in Florida.

Alex.

| STYLIST + HAT BRANDING SPECIALIST |

Hometown: Austin, TX

Favorite brand at Lively: WYETH

Alex loves WYETH because they are such a great accessory and so versatile to any outfit!

Favorite place in Durango: Bakers Bridge is her go to hangout spot near town when she wants to relax.

More about Alex: Alex has worked at Lively for the past few years. Alex’s passion for connecting with the local community and expanding her knowledge on Lively’s hat bar has been a fulfilling experience. Currently, Alex is in her third year at Fort Lewis College pursuing a degree in Environmental Science. Alex likes to go on hikes, camp, and swim during the warmer months. During the winter, Alex enjoys skiing and shopping on Main Street.

Taylor.

| STYLIST |

Hometown: Durango, CO

Favorite brand at Lively: Z SUPPLY & PISTOLA

Taylor loves these lively brands because Z SUPPLY offers every staple and versatile piece you could ever need, while PISTOLA jeans deliver the perfect fit in every style you could want!

Favorite place in Durango: Cream Bean Berry and the river in the summertime!

More about Taylor: Taylor was born and raised in Durango. She is the youngest of 4 siblings. Taylor is currently a senior at Durango High School and plans to go to college in hopes of becoming an aesthetic nurse/medical aesthetician! She has grown up shopping at lively so being apart of the team is so special. In her free time, Taylor loves hanging out with friends and family, golfing, camping, staying active, and shopping with a super sweet coffee in her hand, of course!

Skylar.

| STYLIST |

Hometown: Loveland, CO

Favorite brand at Lively: Back 70 Streetwear

Skylar loves Back 70 Streetwear because they’re super comfortable and stylish, making their shoes perfect for everyday adventures and nights out.

Favorite place in Durango: Baker’s Bridge

More about Skylar: Skylar was born and raised in Loveland. She recently moved to Durango to attend Fort Lewis College. Skylar is all about the outdoors! She loves camping, cooking, and spending time with friends — whether it’s by a fire or out exploring. Skylar is also very into fashion and personal style so working at lively is the perfect fit for her!

Alexis.

| STYLIST |

Hometown: Phoenix, AZ

Favorite brand at Lively: Sage the Label

Alexis loves Sage the Label because they elevate modern style and she loves how the pieces fit. Also, Alexis loves how the owner of Sage the Label cultivated the freethinker and the dreamer we have in each of us.

Favorite place in Durango: Magpies

More about Alexis: Alexis was born and raised in Phoenix, Arizona. She recently moved to Durango to attend Fort Lewis College. If she’s not hiking or fishing, Alexis is probably baking something sweet or getting lost in a book. She is a big fan of sushi, iced chai lattes, and any excuse to travel somewhere new!