Your favorite boutique nestled in the heart of Durango, Colorado
Upcoming Events:
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Noel Night
December 5th 10 AM-10 PM
Join us for the most magical night of the season! Roll the dice and try your luck at getting a Yahtzee for extra discounts on your favorite lively pieces. Come sip, shop, and celebrate with us! 🎄✨
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Sip & Shop Mahjong Event
December 11th 6-8 PM
Join us and SW Mahj Club for a festive evening filled with laughter, holiday sparkle, and some retail therapy. Whether you’re a Mahjong pro or just love a good time with friends, this night is all about connection, community, and a little friendly competition while surrounded by your favorite lively looks.
💵 $15 per person
💗 Bring: Your 2025 NMJL card
Sip something merry, shop our latest holiday arrivals, and play a few hands in your most fabulous festive fit. (Because nothing says “season of joy” like a winning hand and a new outfit!)
👉 Reserve your spot today — space is limited!
Payment can be sent to Venmo or PayPal: @swmahjclub within 24 hours to secure your seat.
Let’s make this holiday one to remember — Mahjong tiles, twinkle lights, and all. 🎄💃
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Spring Fundraiser Fashion Show
TBD
Get ready for an unforgettable evening as lively and iAM Music team up for our Spring Fundraiser Fashion Show — a celebration of fresh fashion, live music, and community impact. We’re showcasing our favorite new-season looks on the runway while raising support for iAM Music’s incredible mission to empower young musicians in Durango.
Expect vibrant spring outfits, local models you know and love, and the energy-filled sounds of iAM Music bringing the whole night to life. It’s fashion, art, and heart—wrapped into one inspiring event.
Join us, show your support, and step into spring with purpose. 🌷✨
Introducing the December Lively Lady: Cathy Mewmaw!
Get inspired for every festive invitation this season! Our newest lively lookout is filled with holiday party outfit ideas to help you sparkle at every gathering. Plus, we’re highlighting our December Lively Lady, Cathy, and her effortlessly chic style! From festive florals to statement textures, you’ll find all the inspiration you need to celebrate in confidence. Tap into the holiday magic and see what’s new on the December lively lookout!
Lively Fall/Winter Hours:
Monday - Thursday: 10 am - 6 pm
Friday - Saturday: 10 am - 6 pm
Sunday: 11 am - 5 pm
Make an appointment with our Hat Bar Specialist, Alex, so she can work her magic on your favorite hat! She offers styling with ribbon, playing cards, feather, matchbooks and hat branding with a design of your choice!
More than a boutique.
Lively is more than a boutique — it is a place where people come to connect with one another, and our store provides a fun and supportive environment to unwind.
With events such as Free Yoga Fridays at the store, live music, Sip & Shops, and the yearly fashion show, Lively strives to foster a connection both within and outside the community.
We are here to help you find the best you!
Join our Newsletter!
We would love to have you as part of the Lively Family! Sign up to receive emails about special promotions, the Lively Lookout, and much more.
